Filmmaker's Dream Blog

Effectively marketing your film is important for getting it out there. I have put together some effective tips and ways of marketing your film for getting the recognition you're seeking. A few things need to be determined before proceeding, please read the following information below.

Things to determine before getting your film out there:

  • Genre ( What type of film is it that you're getting out there?)
  • Demo/Psychographics (What kind of people do you want to watch your film? college students? men? women? creative people? etc.
  • Feature or Short? Is it longer than 30-45 minutes?
  • Effective websites that host video with most amount of viewers (Vimeo vs. YouTube)
      
Effective Film Marketing tips:
  • Create a website for your film 
    • Include the synopsis, what the film is about, actors, film clips, still images, and a way for fans to connect with you. 
    • Wix.com is a great flash website that has free options if you're on a budget!
  • Social Media Marketing
    • Facebook, Twitter, and other effective social networks are a great way to tell more about your film and get people aware of the movie you're working on.
    • Create a Facebook fanpage that gives information on the film and builds a network for fans to like your film.
    • Create a twitter for fans to connect with you or the creator of the film to gain feedback.
  • Film Distribution
    • YouTube and Vimeo are an easy and free option for posting your films online and sending out links to friends and people out there. 
    • Netflix is used by many people, but it is hard to get your film distributed to Netflix. You can send in your film via DVD and if they accept it they can stream it on their site. Having a distributor will boost your chances of getting your film on Netflix. 
    • Going with a film distributor can be very expensive, but to find a local one near you checkout PlanetIndie.com. My company, PyroDahlia, will be holding a film distribution service affordable for college students coming in Fall 2012. 
  • Viral Marketing
    • Mobile Apps/ Flash Games, if you're really looking to boost your film and have the funds or skills to do so, create an app or have someone that you know that can do it create one for you. This is an excellent way to get people to know about your film, since apps is really big right now. 
    • Release a few of the best clips of the film on YouTube, word will get around about something fascinating and it leaves your audience thirsty for more. They will instantly become intrigued to know what comes after. This is why movie trailers are so effective.
    • Email links to your film and have others share them as well. 
Here are some great quick tips to really boost your film!! For more advice feel free to email me questions to pyrodahlia@live.com
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Hello readers and viewers!
I'm currently working on a project myself to put together a new film that I think could really leave an impact on the world. It's called CineConfessions.  It's a film where I'm asking people to submit their confessions, thoughts, or true events that have happened to them that they often hold inside. Once enough or a good amount of submissions are sent in, I will then put it together in a script format and make a short film with it. Actors will act out the confessions or stories and all of them will collaborate and be mixed together to make one big life or story made of everyone's confessions. I think this is a great project, because it gives people an outlet and also a chance to see what someone else goes through. The tough part is getting people to submit their stories. I haven't had any submissions yet, but I know once this kicks off it will turn into an amazing film. Check out my website to find out more about it. CineConfessions



Have a great holiday!
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    While reviewing some amazing speeches posted on the TED website, I came across this speech titled, 'The divided brain', by Iain McGilchrist. It sparked my interest, because it was animated! I've never seen an animated speech before. Not only what he was going over interesting, but the animation made it very effective to follow along and really understand what he was talking about. Iain McGilchrist is a Psychiatrist and a writer, but most importantly he's a philosopher. His speeches capture the audience's attention and allows them to think as well.
    The speech mentioned how for so long psychologists teach how the left brain and right brain are two completely different hemispheres and one is more logical, while the other is more creative. He explained how it's not true and maybe at some point before our brains began to evolve, that could have been a possibility to have two separate hemispheres. Iain explains how you need both sides to use reason or to be creative. In the speech it is mentioned how the left portion of the brain is directed to a more narrow focus, while the right side is to keep awareness of the person's surroundings.
    The fact that this speaker used animation as a new medium to deliver his speech was very wise on his behalf. In many speeches, by the time the speaker has gone to the next topic or paragraph, I've already forgotten what was previously said. This speech really helped me to understand the topic better, because I was able to visually see what he was going over. The animations were creative and funny and it made me really want to learn more about something that has always been taught differently over many years. The name of the media organization that put this animation together is called RSA Animate. The RSA is a new organization dedicated to bringing new ideas, projects, and activists together in an innovative and creative way. Check out the organization here: RSA.
View the speech here: The Divided Brain Speech
To check out more great speeches check out TED.com
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